Home > Articles > Cisco Network Technology > General Networking > Content Delivery Networks

Content Delivery Networks

  • Sample Chapter is provided courtesy of Cisco Press.
  • Date: Oct 18, 2002.

Chapter Description

Content Delivery Networks (CDNs) enhance the end user's experience by overcoming some inherent flaws in the Internet's anatomy and provide a solution to what was once a major challenge. This chapter covers how CDNs increase overall network performance by solving existing challenges, presents the components of a CDN solution, and provides recipe-based solutions that help in deploying a CDN architecture.

Anatomy of a Network

Figure 5-2 depicts the Internet's architecture from the ISP network to the home or enterprise network.

Figure 5-2Figure 5-2 Anatomy of a Network

Some have referred to this architecture as the dumbbell or the Q-Tip because both ends are large while the center is very skinny. This is much like the Internet's architecture. The Internet service provider's (ISP's) network is OC-12/48, Gigabit Ethernet, or 10 Gigabit Ethernet on its backbone while the interconnections with the other ISPs are many times oversubscribed smaller DS-3,OC-3, or OC-12 connections. Because of the oversubscription and smaller bandwidth sizes, these connections, known as peering points, represent the middle skinny areas. As you look to the right in figure 5-2 you can see that the next area of interconnection is between the ISP and the enterprise or home. These connections, known as the last mile connections from the incumbent local exchange carrier (ILEC) or competitive local exchange carrier (CLEC), range from 56-kbps dialup to multiple T1 (1.544-Mbps) speed. After the last mile connection is terminated, there is once again more bandwidth on the Ethernet side of the premises enterprise or home network. These Ethernet speeds range from 10 to 100 to 1000 to soon 10,000-Mbps.

Bottleneck Points

What does the connection speed data mean? It means that low bandwidth, oversubscription, and bandwidth congestion points exist where there are skinny points in the picture, at the peering points and in the last mile. Those are the areas where the congestion on the Internet exists. Most of the time, slower infrastructure is cost prohibitive. So, seeing the world as it is and taking a look at what's in place shows an Internet infrastructure with known areas of congestion and a web site/content store architecture that has ballooned in size. Many times this store is in just one location and many users are trying to access it from slower, last mile connections. What if you could alleviate the known congestion points without spending the resources to upgrade the bandwidth in the last mile or the peering points? What if you could also improve the end users' performance significantly at the same time? You can do both with a CDN.

Cisco Content Delivery Networks are the Solution

The number one barrier for e-business applications is bandwidth bottlenecks. The solution is a CDN because it gets the content to the user faster. A CDN can solve both of the bandwidth congestion problems previously discussed by sitting on top of a Layer 2/Layer 3 infrastructure while locating content near the end user and routing user requests to the best source for content delivery to the end user. Large streaming media files, streaming audio, and images are some of the file types that are being pushed close to the end user so they don't have to go over the slower connections to retrieve the data. Instead, that data can be retrieved from a faster local connection. Figure 5-3 shows what happens to the network bottlenecks when a CDN is put in place. As you can see, those bottlenecks have disappeared so that everyone benefits from newly optimized Internet applications with higher performance at a lower cost.

Figure 5-3Figure 5-3 Demonstrating the Pushing of Content to the Edge

3. Cisco's Content Networking Architecture: Components | Next Section Previous Section

Cisco Press Promotional Mailings & Special Offers

I would like to receive exclusive offers and hear about products from Cisco Press and its family of brands. I can unsubscribe at any time.

Overview

Pearson Education, Inc., 221 River Street, Hoboken, New Jersey 07030, (Pearson) presents this site to provide information about Cisco Press products and services that can be purchased through this site.

This privacy notice provides an overview of our commitment to privacy and describes how we collect, protect, use and share personal information collected through this site. Please note that other Pearson websites and online products and services have their own separate privacy policies.

Collection and Use of Information

To conduct business and deliver products and services, Pearson collects and uses personal information in several ways in connection with this site, including:

Questions and Inquiries

For inquiries and questions, we collect the inquiry or question, together with name, contact details (email address, phone number and mailing address) and any other additional information voluntarily submitted to us through a Contact Us form or an email. We use this information to address the inquiry and respond to the question.

Online Store

For orders and purchases placed through our online store on this site, we collect order details, name, institution name and address (if applicable), email address, phone number, shipping and billing addresses, credit/debit card information, shipping options and any instructions. We use this information to complete transactions, fulfill orders, communicate with individuals placing orders or visiting the online store, and for related purposes.

Surveys

Pearson may offer opportunities to provide feedback or participate in surveys, including surveys evaluating Pearson products, services or sites. Participation is voluntary. Pearson collects information requested in the survey questions and uses the information to evaluate, support, maintain and improve products, services or sites; develop new products and services; conduct educational research; and for other purposes specified in the survey.

Contests and Drawings

Occasionally, we may sponsor a contest or drawing. Participation is optional. Pearson collects name, contact information and other information specified on the entry form for the contest or drawing to conduct the contest or drawing. Pearson may collect additional personal information from the winners of a contest or drawing in order to award the prize and for tax reporting purposes, as required by law.

Newsletters

If you have elected to receive email newsletters or promotional mailings and special offers but want to unsubscribe, simply email information@ciscopress.com.

Service Announcements

On rare occasions it is necessary to send out a strictly service related announcement. For instance, if our service is temporarily suspended for maintenance we might send users an email. Generally, users may not opt-out of these communications, though they can deactivate their account information. However, these communications are not promotional in nature.

Customer Service

We communicate with users on a regular basis to provide requested services and in regard to issues relating to their account we reply via email or phone in accordance with the users' wishes when a user submits their information through our Contact Us form.

Other Collection and Use of Information

Application and System Logs

Pearson automatically collects log data to help ensure the delivery, availability and security of this site. Log data may include technical information about how a user or visitor connected to this site, such as browser type, type of computer/device, operating system, internet service provider and IP address. We use this information for support purposes and to monitor the health of the site, identify problems, improve service, detect unauthorized access and fraudulent activity, prevent and respond to security incidents and appropriately scale computing resources.

Web Analytics

Pearson may use third party web trend analytical services, including Google Analytics, to collect visitor information, such as IP addresses, browser types, referring pages, pages visited and time spent on a particular site. While these analytical services collect and report information on an anonymous basis, they may use cookies to gather web trend information. The information gathered may enable Pearson (but not the third party web trend services) to link information with application and system log data. Pearson uses this information for system administration and to identify problems, improve service, detect unauthorized access and fraudulent activity, prevent and respond to security incidents, appropriately scale computing resources and otherwise support and deliver this site and its services.

Cookies and Related Technologies

This site uses cookies and similar technologies to personalize content, measure traffic patterns, control security, track use and access of information on this site, and provide interest-based messages and advertising. Users can manage and block the use of cookies through their browser. Disabling or blocking certain cookies may limit the functionality of this site.

Do Not Track

This site currently does not respond to Do Not Track signals.

Security

Pearson uses appropriate physical, administrative and technical security measures to protect personal information from unauthorized access, use and disclosure.

Children

This site is not directed to children under the age of 13.

Marketing

Pearson may send or direct marketing communications to users, provided that

  • Pearson will not use personal information collected or processed as a K-12 school service provider for the purpose of directed or targeted advertising.
  • Such marketing is consistent with applicable law and Pearson's legal obligations.
  • Pearson will not knowingly direct or send marketing communications to an individual who has expressed a preference not to receive marketing.
  • Where required by applicable law, express or implied consent to marketing exists and has not been withdrawn.

Pearson may provide personal information to a third party service provider on a restricted basis to provide marketing solely on behalf of Pearson or an affiliate or customer for whom Pearson is a service provider. Marketing preferences may be changed at any time.

Correcting/Updating Personal Information

If a user's personally identifiable information changes (such as your postal address or email address), we provide a way to correct or update that user's personal data provided to us. This can be done on the Account page. If a user no longer desires our service and desires to delete his or her account, please contact us at customer-service@informit.com and we will process the deletion of a user's account.

Choice/Opt-out

Users can always make an informed choice as to whether they should proceed with certain services offered by Cisco Press. If you choose to remove yourself from our mailing list(s) simply visit the following page and uncheck any communication you no longer want to receive: www.ciscopress.com/u.aspx.

Sale of Personal Information

Pearson does not rent or sell personal information in exchange for any payment of money.

While Pearson does not sell personal information, as defined in Nevada law, Nevada residents may email a request for no sale of their personal information to NevadaDesignatedRequest@pearson.com.

Supplemental Privacy Statement for California Residents

California residents should read our Supplemental privacy statement for California residents in conjunction with this Privacy Notice. The Supplemental privacy statement for California residents explains Pearson's commitment to comply with California law and applies to personal information of California residents collected in connection with this site and the Services.

Sharing and Disclosure

Pearson may disclose personal information, as follows:

  • As required by law.
  • With the consent of the individual (or their parent, if the individual is a minor)
  • In response to a subpoena, court order or legal process, to the extent permitted or required by law
  • To protect the security and safety of individuals, data, assets and systems, consistent with applicable law
  • In connection the sale, joint venture or other transfer of some or all of its company or assets, subject to the provisions of this Privacy Notice
  • To investigate or address actual or suspected fraud or other illegal activities
  • To exercise its legal rights, including enforcement of the Terms of Use for this site or another contract
  • To affiliated Pearson companies and other companies and organizations who perform work for Pearson and are obligated to protect the privacy of personal information consistent with this Privacy Notice
  • To a school, organization, company or government agency, where Pearson collects or processes the personal information in a school setting or on behalf of such organization, company or government agency.

Links

This web site contains links to other sites. Please be aware that we are not responsible for the privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every web site that collects Personal Information. This privacy statement applies solely to information collected by this web site.

Requests and Contact

Please contact us about this Privacy Notice or if you have any requests or questions relating to the privacy of your personal information.

Changes to this Privacy Notice

We may revise this Privacy Notice through an updated posting. We will identify the effective date of the revision in the posting. Often, updates are made to provide greater clarity or to comply with changes in regulatory requirements. If the updates involve material changes to the collection, protection, use or disclosure of Personal Information, Pearson will provide notice of the change through a conspicuous notice on this site or other appropriate way. Continued use of the site after the effective date of a posted revision evidences acceptance. Please contact us if you have questions or concerns about the Privacy Notice or any objection to any revisions.

Last Update: November 17, 2020